press | Definition of press in English by Oxford Dictionaries
Press conference definition is - an interview or announcement given by a public figure to the press by appointment. How to use press conference in a sentence. Press conference definition, a prearranged interview with news reporters, held to elicit publicity or, as granted by a dignitary, public official, research scientist. Press conference definition: A press conference is a meeting held by a famous or important person in which they answer | Meaning, pronunciation, translations.
Practical Instructions Start planning several weeks before the press conference is to take place. Define the message Your message should be summarized in key points.
If a date, a time, an address or phone number, or other specific information is part of the message, state it more than once, and display it prominently in your press kit.
Double- or triple-check any such information. Schedule the date and time. Ensure the date and time for the press conference does not conflict with other press events or media deadlines. In many countries, the best time to schedule your press conference is between In some countries, breakfast briefings earlier in the morning could also be useful to offer to attract media attendance. Choose a location for the press conference that is easy to reach and not too far for reporters to travel.
Ideally, the site should offer visual interest and relationship to the topic — e. Choose a place with little background noise e. Select and train participants.
Press Conferences – Business Communication for Success
Speakers must be knowledgeable and articulate. They should be able to handle press questioning and scrutiny as well. People with high credibility, such as local politicians, the director of a well-known organization, a physician or a judge may make effective spokespeople. Firsthand testimony from people affected by the issue can be extremely powerful and convincing. If survivors of VAW are to give any testimonies at a press conference, ensure they are psychologically ready for it, and that ethical rules are strictly followed.
Plan for any difficulties that may arise for them during the event. If you do not know the answer to a question, say so. Find a moderator who is experienced with the press and the issue.
She or he will facilitate the press conference by introducing the issue and participants. The moderator also directs questions to the appropriate participants. If you are inexperienced with press conferences, attend the press conference of a different group to familiarize yourselves. Conduct a dress rehearsal, i. Speakers should have scripts to memorize the key points, and to ensure they speak no longer than minutes each. During the rehearsal, get someone from your group to ask challenging questions in preparation for difficult situations at the real press conference.
A suitable response to a tough or misguided question might be, "That's a good question, but it is not within the scope of this press conference. Our focus today is on Create a comprehensive mailing list of reporters and editors at television stations, news directors at radio stations, and at major newspapers, editors at weekly newspapers and news wire services.
Make sure you include reporters who may have covered the issue in recent months. Mail your press advisory about one week ahead of time to the media, and then again on the day before the meeting.
Your company used a government-approved vendor for a no-bid installation of hardware and software to secure the digital records. You represent Healthcare, Inc. Half the senior class in your private magnet high school cheated on the graduation exam, and the rest were apparently aware of the cheating, as were many of the parents. An employee, a secretary with several employee passwords, allegedly gained access to the exam before its release and provided the questions and responses to her son, who then provided it to his friends.
The employee was often provided login names and passwords to facilitate records processing for several administrators when they were off site, often at conferences. Headquarters wants to minimize the publicity but cannot in good faith issue diplomas to students who cheated. The employee has been dismissed for conduct, and an investigation is underway, but graduation is next week and the evidence against the cheating seniors is clear.
You represent Educational Services, Inc.
Your company recently released its latest version of a popular business and industry software program. Programs always have a few bugs or problems upon release, even after the most rigorous laboratory testing, but this program is apparently infested with bugs. Your company is working on finding and addressing the issues, and is ready to create patch programs and issue refunds if necessary, but wants to prevent a recall and a loss of consumer confidence.
You represent Software, Inc. An employee was consuming alcohol on the job and failed to adjust the voltage regulator.
How to Organize a Successful Press Conference
The voltage was increased by a considerable amount, causing several house fires, significant loss of property appliances and the death of an eleven-year-old child. Your company is investigating, but has no new information. You represent Electric Company, Inc. An online marketplace company has been accused by law enforcement of knowingly allowing users to sell stolen goods on their Web site.
Since the company never handles any of the goods themselves, and simply facilitates the exchange of goods between buyer and seller via the short-term creation of a Web page with text and images provided by the seller, the company denies all responsibility. You represent Online Market, Inc. The loss of life included four men, three women, and one unborn baby.
Local media has interviewed workers who indicated they were rushed to complete the bridge to get a bonus for the construction firm. The construction firm indicates that their internal investigation points to a faulty design, but the architects, engineers, and government inspectors deny the charge.
You represent ABC Engineering. A class-action lawsuit has been filed in federal court against Package Delivery, Inc. A group of employees, all female, allege sexual harassment and discriminatory promotion practices against the company.
They cite photos and calendars of a sexual nature hung in the workplace and allege that male colleagues with less seniority were promoted ahead of the female workers.
News conference - Wikipedia
You represent Package Delivery, Inc. Your supervisors have heard that there may be representatives of the Cow Liberation Group which advocates vegetarianism and several nutritionists who perceive the company has not done enough to improve its products at the press conference.
You represent Hamburgers, Inc. A person in New York died of cyanide poisoning, supposedly after taking a mg Headache Pill made by your company. Your headache pills come in sealed, tamper-resistant packaging with child-proof protective caps.
Some stores are voluntarily taking your product off the market. Food and Drug Administration has announced an investigation, and the family of the person who died has threatened to sue. You represent Headache Pills, Inc.
She has recently returned from Bolivia where she adopted a two-year-old child. She already has three adopted children representing several countries. She is not married. It is all over the Internet. The Bolivian government issued a statement that while they cannot confirm the legitimacy of his claim, the father of the child did not present himself at court during the announced hearing, nor did he present himself in the six months preceding the adoption.
The child was legally declared abandoned, and legally adopted. You represent Maisy Mayflower. November—Fast Food Restaurants, Inc. A customer reported finding a severed human fingertip in soup purchased from Fast Food Restaurants, Inc. The soup and sandwich package was purchased at a Fast Food Restaurant as a take-out order. Your company has several quality controls in place to prevent accidents like this. Local law enforcement is investigating.